After you determine an asking price, a listing agent should provide you with a comprehensive marketing plan detailing how she'll get your property sold. This plan should include the following:
- Recommendations for home improvements or home staging, if necessary. Yes, these alterations will cost you time and money, but they will improve your chances of a faster sale and higher asking price. Don’t be tempted not to make the repair because you are “not in a hurry” to sell. The home may languish on the market and result in a lower price.
- Taking photos or hiring a photographer who will be able to highlight your home's best features.
- Adding your home to the multiple listing service, where home buyers and their agents can view your property and decide if they'd like to come visit for a closer look.
- Advertising and holding open houses.
- Coordinating showings with prospective buyers.
